At what point does an eye shadow palette stop being considered a luxury makeup purchase and start qualifying as a future family heirloom?
Those willing to spend $340 on the new Louis Vuitton LV Ombres Monogram Eyeshadow Palettes will be faced with this very question, forced to decide if the best application of these shadows is, in fact, application or as an untouched collector’s item.
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Yes, these two new limited-edition palettes are $340. Each. And as quads—that comes to $85 per shade—they just barely qualify as palettes. But to be fair, these aren’t exactly your typical eye shadow palettes, even in the luxury space.
They’re part of the very first La Beauté Louis Vuitton collaboration, a shared vision between Louis Vuitton artistic director Nicolas Ghesquière and legendary makeup artist Dame Pat McGrath, who serves as the fashion house’s creative director of cosmetics. McGrath has been designing the makeup looks for Louis Vuitton runway shows for more than two decades, and she describes the collection—which also includes four $195 lip colors—as “the natural next step” in their long-running creative partnership.
Courtesy of brand
Courtesy of brand
The two contrasting palettes celebrate the 130th anniversary of the famous Louis Vuitton monogram. LV Ombres 724 Monogram Dune is the softer of the two, with luminous neutrals curated with desert landscapes in mind. LV Ombres 715 Monogram Infrarouge, on the other hand, is considerably moodier, with mauve and berry hues, as well as a whimsically edgy charcoal infused with iridescent sparkle.













