We bought a lot of perfume last year. As of last September, fragrance generated close to approximately $6 billion—and that's before the holiday season. Brands also released a lot of perfumes. According to Circana, a market research company, the industry saw 50% more launches in 2025 than the year before.After all that...

The appearance of your face, this content often implies, directly correlates with your health and how well you care for it. Sometimes it goes even further. One creator I came across recently argued that a bloated “moon face” is a sign of a malfunctioning liver. “Your liver is your detoxing organ, so...

With a show like The ‘Burbs, which is based on the 1989 movie of the same name, you might think star Keke Palmer might go for an ’80s-inspired look for the premiere. But her glam team went in an entirely different retro direction, evoking the murder-mystery vibes behind the series and throwing...

The girl who’s never without a lip combo in her purse deserves the Hydra Beauty Micro Sérum Lèvres, made with hydrating hyaluronic acid and antioxidant-packed white camellia flower extract for soft, smooth lips. The thin formula is never gloopy or sticky, either. “I keep a tube on my nightstand for easy access...

Figure skater Alysa Liu is hard to miss. At age 13, she became the youngest ever national champion and the first U.S. woman to land three triple axels during competition. The following year, she became the first to land a quadruple jump in competition. She made the Olympic team in 2022, placed...

Thus far in the Wuthering Heights press run, Margot Robbie and her glam team have embraced a romantic fever dream aesthetic aligned with the film itself: unexpected hair accessories, goth-slash-glam couture gowns, and now, a dress enhanced not with ribbons or lace, but with braided strips of real human hair.There are layers—pun...

Taylor Swift has always, always, always been blonde. Though the shade has changed a few times since she hit the scene with “Tim McGraw” in 2006, Swift has always remained firmly in the blonde world… except in her music videos, of course! That's where the Life of a Showgirl superstar gets to...

Frequently Asked QuestionsWhat's the difference between Korean moisturizers and other moisturizers?"Korean moisturizers tend to be light in texture and focus on barrier repair more than other benefits such as brightening or anti-aging," says Dr. Kim. Hydration and gentle formulas are critical to this philosophy, and for good reason. "Sensitive skin is a...

Frequently Asked QuestionsCan body oils actually tighten saggy skin?Yes, but with realistic expectations. Body oils can help tighten the look of mildly sagging or crepey skin by improving hydration and overall skin health. “Body oils soften the stratum corneum—the outermost layer of the skin—to reduce transepidermal water loss and support a healthier...

Dove Cameron may be wearing something blue on the February cover of Allure—bright blue Chanel eye shadow, to be specific—but there's a pretty good chance that's not how she's going to do her wedding makeup. The star of the upcoming thriller series 56 Days says she's found herself leaning into “less makeup...