Hailey Bieber lives an unimaginably glamorous life. Walking red carpets, running a hugely successful beauty brand, modeling said merchandise, being married to a pop star—it’s all fantasy-level stuff for most us. Hell, I can’t even imagine how exquisite her bathroom must be. But it turns out, while she’s in there, she’s doing a lot of the same boring beauty rituals as the rest of us.
Bieber makes getting ready and getting un-ready seem so cool, thanks to the sleek, stylish imagery that accompanies her Rhode products. But if you’re picturing the model-turned-entrepreneur splashing her face in slow motion without making a mess or gliding a balm across her lips in one perfectly glazing swoop, you’re probably right—but there’s more to it. And it’s not as elevated as all that.
Over the weekend, Bieber shared a carousel of recent photos on Instagram, and before getting into anything especially glam, she starts with a photo of herself leaning her face against her baby’s head. And that face has a familiar accessory: a pimple patch, right below her hairline.
Four slides later and we get another selfie with another pimple patch, this time on the especially relatable (at least for me, right this very second) chin area. (Hormonal breakouts, am I right?)
But that’s not the unglamorous only self-care ritual Bieber shares in this adorable photo dump. One more slide in, we see her faux-snoozing in a car with what appears to be a floss pick hanging out of her mouth.
While I don’t expect Rhode to launch floss picks any time soon, I can’t help but wonder if the cute hydrocolloid patches Bieber is proudly sporting could reflect a soft launch of a new skin-care product. And if I know Rhode, they’ll double as stickers for your Rhode Lip Case.
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Now, watch Alysa Liu get ready:
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