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What Is Blue Nail Theory? An Expert Explains the Viral Trend
Staying current on social media trends is no easy feat. Every day, a new concept or technique seems to make waves on the internet. The latest? The “blue nail theory.” If you’re curious about this, you’re not the only one; it was one of the top 10 trending searches on Google in 2024. As it turns out, the blue nail theory isn’t too dissimilar from the viral “red nail theory.” It has to do with your nail polish color and what it signifies. To learn more about this phenomenon, keep reading. Experts Featured in This Article Mi Nguyen is a nail artist and licensed master nail educator based in Charlotte,…
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Zendaya’s Engagement Nails Feature a Big Trend
While each product featured is independently selected by our editors, we may include paid promotion. If you buy something through our links, we may earn commission. Read more about our Product Review Guidelines here. Minimalists, grab your pens and prepare to take notes — Zendaya just gave us manicure inspiration that we’re going to be obsessing over. The “Challengers” star strutted down the Golden Globes red carpet on January 5, 2025, wearing a stunning rust-orange Louis Vuitton dress with matching satin heels and a diamond Bulgari choker featuring a sparkly green pendant. However, despite the large glitzy necklace and unrivaled elegance of her gown, eagle-eyed fans were quick to notice…
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I Tried TikTok’s Jelly Doughnut Blush Trend: See Photos
While each product featured is independently selected by our editors, we may include paid promotion. If you buy something through our links, we may earn commission. Read more about our Product Review Guidelines here. Makeup trends come and go pretty quickly nowadays, and it can be hard to keep up with all of the micro trends out there, especially when they require purchasing entirely new products. Recently, however, there was one that I just couldn’t let pass me by: the “jelly doughnut blush” trend. For starters, I love blush hacks. Plus, this trend only involves two products (which I already owned), and it looked super easy. And finally, in an…
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Experts React to TikTok’s Morning Shed Trend
If you’re on TikTok, you’ve probably heard of the app’s “morning shed” trend. And even if you don’t know the trend by name, chances are high that you probably know it by sight. Have you seen people on the app putting on layers of face masks, eye patches, lip treatments, and heatless curlers before bed? The process that follows, in the morning, has been affectionately dubbed the “morning shed.” It’s all part of the larger high-maintenance to be low-maintenance trend that’s taking over BeautyTok, but is it actually beneficial? As natural skeptics, we decided to find out by tapping a team of experts to get their opinions. Keep scrolling to…
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Broom Haircut Trend For Winter 2024
While each product featured is independently selected by our editors, we may include paid promotion. If you buy something through our links, we may earn commission. Read more about our Product Review Guidelines here. There are benefits to taking your hair shorter no matter what season it is. In the summertime, short hair allows for easy styling; in the winter, it keeps knots at bay and makes wearing a scarf easier. But if you’re someone who likes to wear your hair short year-round, the styling options can start to feel a bit limited — or so you thought. There are plenty of spin-off styles that are similar to the classic…
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Winter-Gold Hair-Color Trend For 2024
With Halloween behind us, it’s time to officially transition for winter. For some, this means opting for winter nail designs, while for others, it means experimenting with new winter makeup looks, but if you’re the kind of person who likes to celebrate winter with a new hair color, we have just the thing: “winter gold” — and, yes, it’s as regal as it sounds. No matter your base color, adding golden tones to your hair can warm up your overall look in the cooler months. Winter gold, in particular, is perfect for medium- to dark-brown hair. “[It’s] a brunette shade that uses gold as the dominant tone, rather than red,…
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The Expensive Brunette Hair-Color Trend Is All About Shine
While each product featured is independently selected by our editors, we may include paid promotion. If you buy something through our links, we may earn commission. Read more about our Product Review Guidelines here. “Expensive brunette” is not a nickname (although, if the shoe fits) — it’s a hair-color trend that has had everyone, including celebrities in Hollywood, flocking to their hairstylists for a winter refresh. Hair-color treatments, in general, are pretty expensive, but this name refers to a specific color that makes you look and feel like a million bucks the second you walk out of the salon. This hair-color trend is more about the finish of the hair…
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The Flipped-Hair Trend Is a Retro Style Made New
If scrunchies, banana eyeliner, and blush draping have taught us anything, it’s that old things become new again in the beauty space — you just have to give them time. That’s why we’re not surprised the flipped hairstyle is making a huge comeback. Flipped hair has been around for decades — Jacqueline Kennedy Onassis and Priscilla Presley both wore the style back in the day — but the new hairstyle trend puts a modern spin on it. Instead of lots of volume at the crown of the head, this version features sleek, pin-straight hair with the ends curled up into a sharp C shape. “Whether it’s paired with a ponytail,…
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Calico Hair Color Trend Is Big For Fall
While each product featured is independently selected by our editors, we may include paid promotion. If you buy something through our links, we may earn commission. Read more about our Product Review Guidelines here. When it comes to hair color, are you a fan of bold, adventurous looks or do you tend to veer toward more simplistic shades? We’re fans of both options, of course, but if the latest hair-color trend making waves is any indication, out-of-the-box styles are back in the number-one spot. The latest color trend set to take center stage? “Calico” hair. If upon hearing the word “calico,” you immediately picture a cat, you’re on the right…
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Tortoiseshell Nail-Art Trend Manicure Inspiration
Tortoiseshell is a common color pattern for glasses, jewelry, and cats. But like all great things, it’s made its way to the beauty world. First, there was tortoiseshell hair, a subtle brunette color with honey, caramel, and copper hues. Now, and perhaps even better, the pattern has made its way onto nails — and we didn’t think a manicure could look so chic. Tortoiseshell nails are great for beginners, mostly because the technique involves a lot of blobbing. Perfection isn’t necessary — all you really need to complete the look on your own at home are some autumnal brown and black shades. The standalone style is definitely enough for a…