{"id":1184,"date":"2026-03-13T06:30:45","date_gmt":"2026-03-12T22:30:45","guid":{"rendered":"https:\/\/sasgai.com\/index.php\/2026\/03\/13\/how-the-brides-hair-and-makeup-paid-homage-to-the-original-without-copy-and-pasting\/"},"modified":"2026-03-13T06:30:45","modified_gmt":"2026-03-12T22:30:45","slug":"how-the-brides-hair-and-makeup-paid-homage-to-the-original-without-copy-and-pasting","status":"publish","type":"post","link":"https:\/\/sasgai.com\/index.php\/2026\/03\/13\/how-the-brides-hair-and-makeup-paid-homage-to-the-original-without-copy-and-pasting\/","title":{"rendered":"How &#8220;The Bride!&#8221;\u2019s Hair and Makeup Paid Homage to the Original Without Copy-and-Pasting"},"content":{"rendered":"<p><\/p>\n<div>\n<p><em>In<\/em> The Scenario<em>, reporter Kirbie Johnson takes readers behind the scenes of the buzziest movies and TV shows to reveal how the best wigs, special effects makeup, and more are created. For this edition, Johnson spoke with Maggie Gyllenhaal, the director of<\/em> The Bride!<em>, about how she interpreted the character&#8217;s original 1935 look for the modern(ish) day.<\/em><\/p>\n<p>Monsters are so back, baby: between last year\u2019s Guillermo del Toro-directed <em>Frankenstein<\/em>; 2024\u2019s <em>Nosferatu<\/em>, <em>Dracula<\/em>, which quietly opened this February, and <em>The Vampire Lestat<\/em> series coming this June, the masses want monsters.<\/p>\n<p>Now, here comes <em>The Bride!<\/em>, director Maggie Gyllenhaal\u2019s modern-ish retelling of <em>The Bride of Frankenstein<\/em>. The Borris Karloff film from 1935 used the titular character\u2019s now-iconic image\u2014elongated hair with puffed-up finger waves, white lightning streaks, and a black lip\u2014to sell the film. But, ironically, she\u2019s only in it for two minutes and doesn\u2019t speak, proof that a strong image can endure. \u201cIt&#8217;s really her look and her spirit that have captured the cultural imagination,\u201d Gyllenhaal told me during our conversation prior to the film\u2019s release.<\/p>\n<p><em>The Bride!<\/em> is a story narrated by the late Mary Shelley, the author of <em>Frankenstein<\/em>, who possesses the body of a woman named Ida (Jessie Buckley) to tell the stories of a crime boss who committed atrocities against women. This possession ultimately gets Ida killed, but she\u2019s revived after death via electricity by Dr. Cornelia Euphronius (Annette Benning) at the pleas of Frank (n\u00e9 Frankenstein, played by Christian Bale).<\/p>\n<figure class=\"AssetEmbedWrapper-iJvQnD cOWUYC asset-embed\">\n<div class=\"AssetEmbedAssetContainer-fnduJP iaVSwI asset-embed__asset-container\"><span class=\"SpanWrapper-kFnjvc eKnjjD responsive-asset AssetEmbedResponsiveAsset-gaAbQ hXaxHA asset-embed__responsive-asset\"><picture class=\"ResponsiveImagePicture-jKunQM gjCCFj AssetEmbedResponsiveAsset-gaAbQ hXaxHA asset-embed__responsive-asset responsive-image\"><img decoding=\"async\" alt=\"maggie gyllenhaal and jessie buckley on the set of the the bride\" loading=\"lazy\" class=\"ResponsiveImageContainer-dkeESL cQPiWi responsive-image__image\" srcset=\"https:\/\/media.allure.com\/photos\/69b2c4f794d2b6d845a8c80d\/master\/w_120,c_limit\/maggie%20gyllenhall%20the%20bride.jpeg 120w, https:\/\/media.allure.com\/photos\/69b2c4f794d2b6d845a8c80d\/master\/w_240,c_limit\/maggie%20gyllenhall%20the%20bride.jpeg 240w, https:\/\/media.allure.com\/photos\/69b2c4f794d2b6d845a8c80d\/master\/w_320,c_limit\/maggie%20gyllenhall%20the%20bride.jpeg 320w, https:\/\/media.allure.com\/photos\/69b2c4f794d2b6d845a8c80d\/master\/w_640,c_limit\/maggie%20gyllenhall%20the%20bride.jpeg 640w, https:\/\/media.allure.com\/photos\/69b2c4f794d2b6d845a8c80d\/master\/w_960,c_limit\/maggie%20gyllenhall%20the%20bride.jpeg 960w, https:\/\/media.allure.com\/photos\/69b2c4f794d2b6d845a8c80d\/master\/w_1280,c_limit\/maggie%20gyllenhall%20the%20bride.jpeg 1280w, https:\/\/media.allure.com\/photos\/69b2c4f794d2b6d845a8c80d\/master\/w_1600,c_limit\/maggie%20gyllenhall%20the%20bride.jpeg 1600w\" sizes=\"100vw\" src=\"https:\/\/media.allure.com\/photos\/69b2c4f794d2b6d845a8c80d\/master\/w_1600%2Cc_limit\/maggie%2520gyllenhall%2520the%2520bride.jpeg\"\/><\/picture><\/span><\/div>\n<p><span class=\"BaseText-fEwdHD CaptionCredit-cUgOGk foWpck hRFzlA caption__credit\">Photo: Courtesy of Warner Bros.<\/span><\/p>\n<\/figure>\n<p>Gyllenhaal\u2019s iteration of the bride differs from the original in a variety of ways, namely that she\u2019s actually leading the movie and gets to speak this time. She also had to have an iconic look all her own: bleached out hair, singed eyebrows and white lashes, black bile she literally projectiles onto her face, body, and tongue, leaving stains. \u201cAt the same time, it was important to me that she be very real,\u201d Gyllenhall says. \u201cAlong with the iconography, there was real truth. [Ida is in] one dress for the entire movie: it gets stained and ripped and sweat in\u2014then we can relate to her and we can relate to [her] wild experience.\u201d<\/p>\n<p>Ida\u2019s look does include <em>some<\/em> nods to the 1935 <em>Bride of Frankenstein<\/em>, like the electricity-bleached hair, which mirrors those original white streaks, as well as the finger waves and the black lips. But it couldn\u2019t be an exact replication; it needed to make sense for Ida\u2019s story. \u201cWhat would happen if she were electrocuted?\u201d says Gyllenhaal. \u201c[Her hair] would turn white: all the hair on her body, eyelashes, eyebrows\u2014all of it white.\u201d<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>In The Scenario, reporter Kirbie Johnson takes readers behind the scenes of the buzziest movies and TV shows to reveal how the best wigs, special effects makeup, and more are created. For this edition, Johnson spoke with Maggie Gyllenhaal, the director of The Bride!, about how she interpreted the character&#8217;s original 1935 look for the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1185,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[55],"tags":[],"class_list":["post-1184","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-beauty"],"_links":{"self":[{"href":"https:\/\/sasgai.com\/index.php\/wp-json\/wp\/v2\/posts\/1184","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sasgai.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sasgai.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sasgai.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sasgai.com\/index.php\/wp-json\/wp\/v2\/comments?post=1184"}],"version-history":[{"count":0,"href":"https:\/\/sasgai.com\/index.php\/wp-json\/wp\/v2\/posts\/1184\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sasgai.com\/index.php\/wp-json\/wp\/v2\/media\/1185"}],"wp:attachment":[{"href":"https:\/\/sasgai.com\/index.php\/wp-json\/wp\/v2\/media?parent=1184"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sasgai.com\/index.php\/wp-json\/wp\/v2\/categories?post=1184"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sasgai.com\/index.php\/wp-json\/wp\/v2\/tags?post=1184"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}